Why Can E-Cigarette Makers Advertise?

MINNEAPOLIS (WCCO) — Last week, e-cigarette manufacturer Juul announced a new advertising campaign. It’s currently running full-page newspaper ads and is planning on starting commercials on television. That had Gordon from Hilltop and Cynthia from Brooten wanting to know, how are e-cigarette makers able to advertise? Good Question. Television and radio commercials for cigarettes have been banned since 1971. More ad restrictions came about in 1998 after the Master Settlement Agreementbetween tobacco companies and 46 states. Since then, there are no cigarette ads on billboards, within event sponsorships, sports sponsorships or any marketing that targets youth. None of those ad restrictions cur

When your child vapes, what's a parent to do?

"When Sonya Kennedy learned that her 12-year-old son, Ryder, had tried vaping, she was "mortified." "He honestly didn't think that there was anything wrong," Kennedy said. "He told me that almost all the grade-sevens were doing it." And she soon realized that the trend had reached many more kids in her orbit: Kennedy, who owns a dance studio in Northern California, found that most of her dancers had tried vaping, too. She learned that kids were vaping at school, taking puffs inside their shirts and in some cases charging their e-cigarettes in their teacher's own computer, she said. Meanwhile, many parents seemed oblivious. "It's a bad habit that I started realizing parents didn't know about,

U.S. Surgeon General Issues Advisory on E-cigarette Use among Youth

In December, the U.S. Surgeon General issued an Advisory on E-cigarette Use Among Youth. The advisory, prompted by recent skyrocketing rates of e-cigarette use by our nation’s youth, alerts parents, teachers and health professionals about new types of e-cigarettes and the negative health consequences of youth use of these products. E-cigarettes and vapes pose a serious health risk as nearly all contain nicotine, which can harm brain development as teens grow. No amount of nicotine is safe for youth as there could be negative implications for learning, memory, and attention. Evidence also suggests that nicotine primes the adolescent brain for addiction, increasing the risk of future addiction

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